BRO VAPE: GOAT LAB
StoRE Launch

Client:

  BRO VAPE

Services:

  Activation Planning, Design & Execution

Context

The first retail store of BRO VAPE was launched in August 2023, located at Lot10, Bukit Bintang. 

Idea

A futuristic and minimal aesthetic. Inspired by the idea of it being a safe space for vape users to experiment with their vape flavours in a lab setting. 

RESULTS

Successful purchases from approximately

3,000

customers on the first week of opening GOAT LAB.

Achieved highest daily sales record
35000
Attendees
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